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Using Brand-Specific Hashtags to Target Followers

Using Brand-Specific Hashtags to Target Followers

Let's talk about brand specific hashtags.  What are they? You probably noticed the # sign aka hashtag on social media used by many brands, celebrities, business owners and regular people. A brand will use it in daily communication on their social media posts, but have you ever asked yourself how to use it properly? What is a good hashtag? How much is too much? Hashtag is not just a thing that "looks fancy" but an inevitable “tool” in communication on social media. People use it to attract followers and to make their brand more popular. #UsersOftenDoNotKnowHowToUseHashtags. (See what I did...

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A Guide to Creating, Researching and Testing Hashtags

Why It is important to test your hashtags before you use them.

Social media marketing, more specifically “hashtag marketing”, is definitely one of the hottest drivers of organic traffic today and you have to make sure that you are making the most of the hashtags you create online right now to build your business from the ground up. Today we're taking a look at why you should research, create and test hashtags for your brand or business. Creating hashtags #testyourhashtags By creating your own hashtags you can drive organic traffic to your website and target your audience. It's important to make the most of this marketing strategy and get with the times,...

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Are You Making the Most of Your Website or Blog?

Chances are you’re putting a lot of time, energy, and effort into your blog or website. Are you getting the results that you want? Are you achieving your online business goals? If not, you may not be making the most of your website or blog. Test, Test, and Test Some More The best way to make the most of your website or blog is to test what works and what doesn’t. There are many different things you can test and ways to test. Test headlines, test calls to action and test different content formats. For example, your audience may respond...

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Simple Strategies to Ignite and Engage Your Audience

A key element to building your business through social media is being able to engage with your audience. Posting for the sake of posting won’t get you where you want to go. The goal is to capture attention and motivate people to not only become part of your business community but to also become lifelong customers. This requires both seizing attention and then retaining it. Let’s take a look at strategies to both ignite and engage your audience on social media. Identify the Trigger Points The first step to engaging your audience is identifying the types of content that they...

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